It is estimated that up to 80% of women are wearing the wrong size bra. Investing in a correctly fitted bra is essential for comfort, support, breast health, improved appearance, and increased confidence. It is recommended that bra size is checked at least once a year to ensure the right size and fit, as changes in weight, pregnancy, and a range of other factors can impact bra size. It is also important you choose the right bra for your body shape and activity, for more information about our bra styles and functions, please see the Lingerie Buying Guide.
Finding your bra size can be tricky, and what fits perfectly in one brand or style, may not in another. We recommend you get measured in-store by one of our Farmers fitting consultants, however, if you’d prefer to measure yourself, this helpful calculator will give you a good indication of your correct bra size. If you’d like to find out more about our fitting service, please view our In-Store Bra Fitting information.
Wear a non-padded bra and stand in front of a mirror with a measuring tape. Take your measurements (in cms) as shown below and enter them into our helpful calculator, or if you prefer, use the Bra Size Chart below to find your size.
Measure your chest directly under your bust. Ensure the tape is level and exhale completely.
Measure your chest around the fullest part of your bust. Ensure the tape is level all around.
Our bra chart is in centimetres
There is no universal system for measuring bra size, a bra that fits in one brand may not fit in another. Before you buy a bra from a brand you’ve never tried before, please check the brand-specific Size Guide that is included on every product page.
| NZ | Underbust | AA | A | B | C | D | DD | E | F |
|---|---|---|---|---|---|---|---|---|---|
| 8 | 65-67 | 75-77 | 77-79 | 79-81 | 81-83 | 83-85 | 85-87 | 87-89 | 89-91 |
| 10 | 67-72 | 80-82 | 82-84 | 84-86 | 86-88 | 88-90 | 90-92 | 92-94 | 94-96 |
| 12 | 72-77 | 85-87 | 87-89 | 89-91 | 91-93 | 93-95 | 95-97 | 97-99 | 99-101 |
| 14 | 77-82 | 90-92 | 92-94 | 94-96 | 96-98 | 98-100 | 100-102 | 102-104 | 104-106 |
| 16 | 82-87 | 97-99 | 99-101 | 101-103 | 103-105 | 105-107 | 107-109 | 109-111 | |
| 18 | 87-92 | 102-104 | 104-106 | 106-108 | 108-110 | 110-112 | 112-114 | 114-116 | |
| 20 | 92-97 | 107-109 | 109-111 | 111-113 | 113-115 | 115-117 | 117-119 | 119-121 | |
| 22 | 97-102 | 112-114 | 114-116 | 116-118 | 118-120 | 120-122 | 122-124 | 124-126 | |
| 24 | 102-107 | 119-121 | 121-123 | 123-125 | 125-127 | 127-129 | 129-131 | ||
| 26 | 107-111 | 124-126 | 126-128 | 128-130 | 130-132 | 132-134 | 134-136 |
A well-fitting bra ensures comfort and support throughout the day. It should not dig into your skin, create painful pressure points, or cause discomfort. The right bra will provide the necessary support without causing any discomfort or irritation.
Being fitted for a bra can seem like a daunting process for some, but the right bra can dramatically impact your confidence through the way you look and feel. Over time, bodies change so it’s important to get correctly fitted by a Farmers Bra Fitting Consultant.
Simply head to the Lingerie department and ask one of our bra fitting consultants for a fitting. It’s a good idea to call ahead to make sure a consultant is available. For the most accurate measurement, we recommend wearing a regular bra without any push-up padding.
A trained bra fitting consultant will measure you in the privacy of a changing room, taking measurements around your chest, under your bust, and across the fullest part to determine the most accurate starting size for trying on bras.
If you prefer not to have a fitting, you can use our Bra Size Calculator above for a convenient alternative.
In-store, we also provide paper measuring tapes if you’d rather take your own measurements.
Once your size is measured, your bra fitting consultant will ask about your style preferences and recommend a few options for you to try on. Keep in mind that sizing can vary between styles and brands, so it’s always best to try each bra to find the perfect fit.
